Arie Veltenaar is the Director of Marketing at Acumen Wealth Advisors, where she leads the firm’s marketing strategy, brand development, and client engagement initiatives. She is dedicated to building meaningful relationships and helping clients, partners, and the community experience Acumen’s client-first approach. Arie plays a key role in fostering collaboration across teams and ensuring alignment with Acumen’s overall strategic goals.
Arie earned her Bachelor of Science in Finance from the University of Florida and her MBA from the University of Tennessee at Chattanooga. She also co-authored an article in Today’s CPA Magazine with Dr. Joanie Sompayrac titled “Minimizing the Impact of the Federal Estate Tax on Family Farms: A Continuing Issue.” Before joining Acumen, Arie built a strong foundation in finance and banking through her work with Fortune 500 companies including United States Gypsum, Brach’s Confections, and Regions Bank.
“A life is not important except in the impact it has on other lives.”
Jackie Robinson
Dedicated to giving back, Arie has contributed over 20 years of volunteer leadership in the nonprofit sector, focusing on children, education, and community development. She currently serves on the Board of Directors for the Chattanooga Zoo and is a long-time Chairman’s Circle member at the Hunter Museum of American Art.
Her past community involvement includes serving on the boards of the YMCA’s Youth Community Action Project (YCAP) and the Hamilton County Schools Foundation, as well as 12 years of service with Hospice of Chattanooga, where she was honored as the 2009 Volunteer of the Year. Arie has also volunteered with LAUNCH, the Craniofacial Foundation of America, the University of Florida Alumni Association, and her children’s schools. She helped establish a partnership with the Chattanooga Football Club Academy, combining her love for community, education, and youth development. Arie has been an active member of the Association of Fundraising Professionals, the Chattanooga Women’s Leadership Institute, and the Signal Mountain Business Association.
Arie enjoys spending time with her husband, Reese, and loves cheering on their two sons, Keller and Tyce, at their tennis matches. She has a passion for traveling and values the moments she shares with friends and family. Arie also loves living in the great city of Chattanooga, surrounded by natural beauty and an incredible community.